{"id":7615,"date":"2022-08-12T20:53:25","date_gmt":"2022-08-12T20:53:25","guid":{"rendered":"https:\/\/www.gmedia.la\/?p=7615"},"modified":"2022-08-12T20:54:50","modified_gmt":"2022-08-12T20:54:50","slug":"mobile-app-market-forecast-for-2023","status":"publish","type":"post","link":"https:\/\/www.gmedia.la\/en\/mobile-app-market-forecast-for-2023\/","title":{"rendered":"Mobile App Market: Forecast for 2023"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As we go closer to the end of 2022, specialists focus on trends and expectations for the mobile app <a href=\"https:\/\/www.gmedia.la\/the-importance-of-mobile-app-market-research\/\">market<\/a>. Having gone through a pandemic in 2020, businesses are recovering. It is well-known that the COVID-19 pandemic acted as a fuel to the world\u2019s increasing reliance on smartphones.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Why is investing in Mobile Development so important?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">First, the demand for mobility solutions keeps increasing worldwide. Today, the mobile app market has many milestones, with over 230 billion mobile apps downloaded. According to a study made by Sensor Tower, the Top categories by consumer spending included Sports, Finance, and Books.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some facts on why should invest in Mobile Development:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">One study notes around 0.3-0.6 billion smartphone user base growth each year since the smartphone evolution.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">According to a study, a normal person spent around 4 hours 23 mins a day checking smartphones in 2021. This time is expected to reach 4 hours 35 minutes by 2023.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Around 90% of smartphone users\u2019 time is spent on Mobile Apps.<\/span><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7600 size-large\" src=\"https:\/\/www.gmedia.la\/wp-content\/uploads\/2022\/06\/mobile-app-research-1024x683.png\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.gmedia.la\/wp-content\/uploads\/2022\/06\/mobile-app-research-980x653.png 980w, https:\/\/www.gmedia.la\/wp-content\/uploads\/2022\/06\/mobile-app-research-480x320.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/span><\/li>\n<\/ul>\n<h3><\/h3>\n<h3><b>What is the forecast for the mobile app market?<\/b><\/h3>\n<ul>\n<li aria-level=\"1\">\n<h4><b>Attractive UX\/UI Design<\/b><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In recent years, the UX\/UI preferences have changed in the aim of ensuring maximum user retention. According to the Forrester Report, a Good UI design helps to increase application conversion rate by 200%,while UX Design helps by 400%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some of the latest trends in this area include use of motion elements, illustrations in UI, increase of use of in-app gestures like Bottom Swiping, Dragging, Double Tapping, Touch &amp; Hold, among others.<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h4><b>Video Streaming Apps<\/b><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">There is an increasing preference for streaming apps to access global entertainment. Take a look at Netflix, Disney+, HBO, for example. With a growing expectation of entertainment services, there are indeed chances to create better business opportunities by building OTT mobile app solutions.<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h4><b>Best performance<\/b><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For users, best performance is valued in terms of crash-free and fast operations. Today, more than ever, mobile app consumers demand applications that are continuously evolving and offering updates, as well as a rewarding user experience. Studies show that 30% of mobile app users want their favorite app to load in a fraction of seconds. And 45% of the users are willing to wait a maximum time of 5 seconds for the app to load.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is important to note the number of apps as well. According to the Forrester Report, a mobile app user will use, on average, 25 apps extensively. Whereas, 80% of users only use 5 apps in a month.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What do these trends say about the mobile app market? First, it will continue to grow. Second, users value a good UI\/UX experience and want their app to load within a matter of seconds and have the best performance possible.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Do you want to enter the mobile app market? We are here to help you develop a robust and efficient mobile app. <a href=\"https:\/\/www.gmedia.la\/contact\/\">Contact us<\/a>.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As we go closer to the end of 2022, specialists focus on trends and expectations for the mobile app market.<\/p>\n","protected":false},"author":1,"featured_media":7618,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[41],"tags":[118,264,266,265],"class_list":["post-7615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category-mobile-application","tag-app-development","tag-app-market","tag-mobile-app-forecast","tag-mobile-app-market"],"_links":{"self":[{"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/posts\/7615","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/comments?post=7615"}],"version-history":[{"count":0,"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/posts\/7615\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/media\/7618"}],"wp:attachment":[{"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/media?parent=7615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/categories?post=7615"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gmedia.la\/en\/wp-json\/wp\/v2\/tags?post=7615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}